30, 60, or 90 Minutes: What's Actually Included in a Facial at Shine Beauty & Co. in Bismarck, ND
The short answer: Our facial menu now comes in three lengths. The 30 minute facial is a quick cleanse, dermaplane (or a lighter exfoliation swap), and moisturizer with no extras. The 60 and 90 minute facials are fully customized at your consultation, built around whatever exfoliation, masks, and serums your skin needs that day, and both include a neck, shoulder, and scalp massage. Hydrodermabrasion can be added into either the 60 or 90 minute facial at no extra cost if your esthetician thinks it's the right call. At Shine Beauty & Co. in Bismarck, the goal was never to make facials more confusing. It was to make them fit your actual life.
We get some version of this question at almost every consultation. "What's the difference between the facials?" "Do I need the full 90 minutes or is 30 enough?" Honestly, for a while our old menu made that harder to answer than it should have been.
So we rebuilt it. Simpler lengths, clearer expectations, and a lot more room for your esthetician to actually customize the treatment instead of following a rigid script.
Here's what each one actually includes.
The 30 Minute Facial: Quick, Simple, No Fluff
This one is for the person who wants real results but doesn't have an hour to spare. Maybe you've got a lunch break, an event tonight, or you just don't want to spend your whole Saturday in the treatment room.
You get a cleanse, a dermaplane, and a finishing moisturizer. That's it. There isn't a mask, there isn't a massage, and customization is limited mostly to swapping the dermaplane for a gentler exfoliation method if your skin needs something lighter that day.
What it isn't is a "lesser" facial. It's a focused one. You walk out with smoother, brighter skin and you're back to your day in half an hour.
The 60 and 90 Minute Facials: Built Around Your Skin, Not a Script
This is where things get fully custom. Before either of these facials starts, your esthetician talks with you about what your skin is doing right now. Dry patches, congestion, sensitivity, dullness, whatever it is. From there, they choose the exfoliation method that actually makes sense for your skin type and condition that day, rather than running through the same steps for everyone who sits in the chair.
Both the 60 and 90 minute facials include a double cleanse, your custom exfoliation, a mask chosen for your skin, serums, a finishing moisturizer, and a neck, shoulder, and scalp massage. If your consultation points toward hydrodermabrasion using our Glownar Hydrosoline machine, your esthetician can build that into either length at no additional cost.
The real difference between 60 and 90 minutes comes down to time, and specifically, how much of it goes toward the massage. The 90 minute facial stretches that neck, shoulder, and scalp work out significantly longer, which changes the whole feel of the appointment. Clients who book the 90 tend to describe it less like a skincare treatment and more like the closest thing to a nap they've had in months.
If you're not sure which length is right, that's a completely normal place to start from. Tell your esthetician what's going on with your schedule and your skin, and let them help you decide.
Add-Ons: Upgrading Any Facial
If your consultation turns up something that could use extra attention, like stubborn pigmentation, deeper congestion, or texture that needs more than a standard facial addresses, your esthetician may recommend an add-on. A chemical peel enhancement or the Oxy Trio treatment are both options we can layer onto a facial when your skin calls for it.
These aren't automatic upsells. We only bring them up when they'll genuinely move the needle for your specific goals.
How to Choose (Or Just Let Us Decide)
Short on time and just want to look refreshed? The 30 minute facial covers it.
Dealing with a specific skin concern and want a treatment built entirely around it? Go with 60 minutes.
Need results and a genuine reset at the same time? The 90 minute facial gives you both.
And if none of that helps you decide, that's exactly what your consultation is for. You don't have to walk in already knowing what your skin needs. We'll figure that part out together.
Frequently Asked Questions About Custom Facials in Bismarck, ND
What's included in a 30 minute facial?
A cleanse, a dermaplane (or a lighter exfoliation swap if your skin needs it), and a finishing moisturizer. It doesn't include a mask or massage, and it's designed to be quick without cutting corners on results.
What's the difference between a 60 minute and 90 minute facial?
Both are fully customized at your consultation and include double cleansing, custom exfoliation, a mask, serums, moisturizer, and a neck, shoulder, and scalp massage. The 90 minute facial extends that massage significantly, making the whole appointment feel more like a deep reset than a quick treatment.
Can I get hydrodermabrasion in any facial?
Hydrodermabrasion using our Glownar Hydrosoline machine can be built into a 60 or 90 minute facial at no additional cost, based on what your esthetician recommends during your consultation. It isn't available as part of the 30 minute facial.
Do I need to know what my skin needs before I book?
No. That's what the consultation at the start of your 60 or 90 minute facial is for. Your esthetician will assess your skin that day and build the treatment around it.
Does Shine Beauty & Co. offer facials in Bismarck?
Yes. Our licensed estheticians offer 30, 60, and 90 minute custom facials, with optional hydrodermabrasion and add-on enhancements. Book online or view our service menu for more details.
Not sure which length is right for you? Book a facial with us and we'll walk you through it at your consultation. No guesswork required on your end.